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Aug 23, 2024

Take Your Ecommerce Store to the Next Level With These Shopify Apps

by
Nathan Eke

Main image courtesy of Shopify.

Starting your own business can be some of the most challenging yet rewarding work one can do. And an ecommerce business, based entirely on an online storefront, presents its own unique set of challenges. For one, setting up your website can prove difficult for those with little to no experience. Thankfully, software like Shopify does a lot of the heavy lifting to get your storefront up and running without an advanced knowledge of website design. 

One of the best resources available to you as a business owner on Shopify is the Shopify App Store. It offers thousands of useful applications that can each do something special for your website. Want to get people to engage with your products on social media? There’s an app for that. Want to team up with fellow businesses to market your products together? There’s an app for that too!

It can be daunting trying to find all the apps that could help your business. So in this article, we’ll be taking you through some of the best apps Shopify has to offer. With any luck, one of these programs may be the key to unlocking your ecommerce business’ true potential.

Judge.me

Examples of customer reviews at the bottom of the image, e-commerce platforms in the middle, and the Judge.me title at the top.
Judge.me lets potential customers know that your store is to be trusted. Image courtesy of Judge.me.

Categories: Product Reviews, SEO

Pricing: Free, $15/month

Reviews give your potential customers a chance to see how people like your app before jumping into it. Reading reviews and seeing star ratings creates a foundation of trust that is sure to boost your sales. 

Judge.me makes it easy to gather reviews and incorporate them into your storefront. It can set up automatic emails so that after someone makes a purchase, they can easily give feedback, potentially with photo or video examples. As well as enticing future customers, this also keeps current customers engaged with your brand. 

You can also create custom widgets to display reviews and share your ratings on social media or Google. Make the widgets yourself or consult Judge.me’s reliable support team.

When you’ve got a great product, people will naturally want to talk about it. Make it easy for them by incorporating Judge.me into your store. 

PageFly

Examples of landing pages with the Pagefly title in the top left and “Free custom page builder for Shopify” in the top right.
Designing your e-commerce site should not be a pain with PageFly. Image courtesy of Alioned.

Categories: Page builder, Upsell and bundles - Other

Pricing: Free, $24/month, $99/month

A big draw of Shopify is its ease of use. It allows those with no software experience to create functional ecommerce websites. PageFly takes this idea even further, offering a simple editor that can take your landing pages to the next level. 

PageFly makes designing your website as simple drag and drop. Make precise changes to the functionality or aesthetics of your website on demand. Need assets? Make use of the element library for functions like timers, color swatches, or cross-selling. Need inspiration? Use a template as a starting point. And don’t worry about other platforms, PageFly can be customized for mobile or tablet. 

Building your website shouldn’t be a hassle. Try PageFly for free or consider one of its paid options. 

Boost AI Search & Filter

A search bar and results on the right. Features of Boost AI explained on the left.
Make the search process a breeze with Boost Ai. Image courtesy of Boost AI.

Categories: Search and filters, Navigation and menus

Pricing: Free, $29/month, $239/month, $399/month

Your store’s search functionality is pivotal for customers to find the products they need quickly and easily. While Shopify’s native search function is serviceable, there are other, more advanced options available on the app store. Boost AI Search & Filter is one such app.

Boost utilizes the power of artificial intelligence to provide a superb search experience for your users. It quickly generates search results and recommends products based on user tastes, leading them to products they might not have even known they needed. It also offers advanced filtering capabilities.

Give your customers a smooth search experience with Boost AI Search & Filter.

SuperLeadz

The SuperLeadz title on a white background.
Your pop-ups will never be the same after you sign up for SuperLeadz. Image courtesy of XIRCLS.

Categories: Pop-ups

Pricing: Free, $29.99/month, $99.99/month, $299.99/month

SuperLeadz is a pop-up app that excels in turning new visitors to your store into self-verified leads. 

It offers a variety of pop-up templates and even custom pop-ups specific to your business. These pop-ups can feature multiple offers with simple, one-click redemption. You can also personalize these further by accounting for your customer’s habits, such as how they got to your site and the frequency of their visits. And no longer will you have to worry about your ads losing to bots or inactive users. SuperLeadz includes OTP self-verification that ensures your advertisement is reaching interested parties. 

Still not convinced? SuperLeadz offers flexible payment options that make it accessible for both brand new storefronts and established businesses. Try out the free tier if you’re on the fence.

Parcel

An example of Parcel’s interface on the right. Features explained on the left. Outcomes of using the software on the bottom.
Your customers will always know where their package is thanks to Parcel. Image courtesy of ParcelPanel.

Categories: Order tracking, Shipping

Pricing: Free, $11/month, $59/month, $479/month

If you’re selling a physical product, you’re going to need a way for customers to stay in the know as to where their package is and when it’s expected to arrive. There are many apps that handle shipping and tracking on Shopify, but we recommend ParcelPanel as a popular, well reviewed option.

It offers real-time package tracking with the option for automatic email or SMS notifications. Tracking pages can be customized for different languages and to fit your brand’s aesthetic. It also features a smart upselling system to get customers into new products and a great analytics solution for gathering data on your shoppers.

Parcel makes you and your customers' lives easier. Make use of their flexible pricing to try it out.

Transcy

Example of store pages translated into Japanese and German on the right. An explanation of features on the left.
Make your e-commerce site accessible to people all over the world with Transcy. Image courtesy of Transcy.

Categories: Currency and translation, Geolocation

Pricing: Free, $11.90/month, $29.90/month, $59.90/month

The most successful businesses operate on a global scale, courting customers of all different nationalities and cultures. With that comes a bevy of potential languages that customers may be more or less comfortable with. If you want to appeal to a wide market of customers, you'll want your ecommerce site to be translated into as many languages as possible. That’s where Transcy comes in.

Transcy is a language and currency converter that automatically localizes your ecommerce store based on user geolocation. It offers several different translation methods, such as OpenAI and DeepL, and it doesn’t have any word limits, so no need to worry if translated text is significantly longer than your site’s native language. Transcy also has excellent customer service options, giving you access to expert assistance if you ever need manual translation help.

Take a look at their free pricing tier or try out a 7-day free trial of one of their paid plans.

TikTok

Example of a TikTok post and profile on the right. An explanation of the TikTok Shop on the left.
TikTok can be an amazing platform to advertise your products on. Image courtesy of TikTok.

Categories: Ads, Marketplaces

Pricing: Free

You may be scratching your head at this entry. TikTok? On Shopify? Let me assure you, this app can do a lot for your business. Social media is a primary means of marketing for online businesses, and with over a billion monthly users, TikTok is one of the most important platforms you can advertise on.

The Shopify TikTok app makes it easy to create ads that will reach the eyes of thousands if not millions of TikTok users. Upload product images and videos, create ad campaigns, or even host live broadcasts showing off your product. All this is accompanied by convenient links to your product on the TikTok shop, a marketplace proven successful by hashtags like #TikTokMadeMeBuyIt.

Not sure how effective your ads are? TikTok Pixel has analytics that track how well your ads are doing. 

TikTok is completely free. Give it a try and see if you can find an audience. If you need more guidance, take a look at our marketer's guide to TikTok.

Flash Accounts

The Flash Account title on a white background.
Flash Accounts make account creation a breeze. Image courtesy of XIRCLS.

Categories: Accounts and login

Pricing: Free, $7.49/month, $14.99/month, $49.99/month

Ever wonder how to turn site visitors into loyal customers? Try out Flash Accounts.

Account creation is essentially the first step to creating loyal customers that keep coming back to your store. Flash Accounts utilizes your “Thank You” page to make it simple for new users to register for an account after making a purchase on your storefront. A visitor’s email information will already be on record, so all they have to do is set a password to get registered. This streamlined process will enable you to collect more data, communicate with your customers, and open the door to repeat business. Like SuperLeadz, you can also fully customize the design and tone of your account creation prompts. 

Whether you check out the free plan or jump right into the Pro version, Flash Accounts will be a great tool to add to your repertoire. 

These Apps Are Sure to Give Your Store an Edge

Hopefully some of these apps struck your fancy. Give them all a try or just pick a few. Either way, we look forward to seeing your ecommerce business reach its full potential.